Western Sydney University thought in very big terms when it first envisioned
building a new (AUD) $220.5 million campus in the Parramatta City Precinct, the
geographic heart of Sydney, Australia. The result is the university’s first ever
“vertical’ campus that is now being used by thousands of students who pass through
the 285,224 square foot, 14-story vertical campus every day!
“The students who study at this new campus will find themselves immersed in one
of Australia’s most technologically advanced learning environments,’ Kerry Holling,
WSU Chief Information and Digital Officer, said today. “The campus is a hub of
interactive personalized and networked technologies that are designed to enhance
every aspect of the learning experience. It was only fitting then that the building’s
main lobby feature an information display that is as compelling as the technologies
featured throughout the rest of the building.’
Keeping this many students informed and engaged with campus news and events
might seem like quite a challenge, but the consultants at Digital Place Solutions
(DPS) knew that NanoLumens, the industry leading manufacturer and marketer of
LED visualization solutions in any size, shape or curvature, would have just the right
solution to meet the challenge. The result, according to Digital Place Solutions
Managing Director Stephen Rubie is a stunning NanoLumens “true curved’ 4.7mm
pixel pitch LED display that wraps around a curved central wall in the new
university campus hub.
The curved NanoLumens display sits directly behind the campus’s information desk
and had to be formed to fit the vision of the architect. The display is perfectly
curved to match the curve of the wall, which means that the architect’s vision of
being able to showcase dynamic images on seamlessly curved wall could be
realized. The display actually curves past 90-degrees back into an acute angle and
the off-axis viewing and colourimetry of the NanoLumens display is exceptional.
Equally compelling to the architects was the fact that the entire display could be
installed without requiring changes to the wall the display would be mounted on.
The 25’W X 5’H (7.5m X 1.5m) display wraps around a very tight radius, weighs
only 749 pounds (350 Kg), is a mere 4-inches deep (100mm), and requires only 2x
15amp circuits to power it. “The entire installation only took three days to
complete,’ Rubie continued, “and because the display generates so little heat there
was no need to install fans or special ventilation. In fact, people sit all day directly
in front of the display.’
Western Sydney University’s new vertical campus is now the technological epicentre
of a larger (AUD) $2-billion Parramatta Square urban redevelopment program that
will, when completed, be a showcase for smart city technology and the benchmark
for future development in Parramatta City.
Digital Place Solutions (DPS) is a Digital Display and Place Based Media consultancy
that specializes in next generation high-resolution LED solutions. Digital Place
Solutions assists proactive clients to gain a commercial edge through achieving
their digital display and consumer engagement ambitions, always with a clear point
of difference and a business outlook in mind.
