The Shure SM58, the world’s most popular microphone, has been a foundational and
formidable part of live performance for more than 50 years. To celebrate and
honour five decades of the renowned sound, design, and durability of this iconic
mic, Shure is announcing the introduction of a 50th Anniversary model, along with a
variety of initiatives to engage and inspire loyal SM58 fans of all ages around the
world. Planned activities include:
• Charitable auction of specially-designed SM58 artist editions
• A comprehensive, multi-lingual website packed with historical information,
artist photos, videos, and fan stories
• Customer engagement activities, including the ability for fans to share their
experiences and memorable moments on social media and through a video project
submission
The SM58-50A Limited Edition microphone touts all of the award-winning
characteristics and technical specs of the SM58, and features a silver finish and
printed denotation of the 50th Anniversary on the handle. Highlighting historically-
inspired packaging, this model ships with a commemorative certificate, photo print,
historical user guide, and a celebratory sticker.
In addition to this anniversary model, Shure will auction specially-designed SM58
artist microphone editions online, with the proceeds going to the charity of the
artist’s choice.
“The SM58 has been at the centre of unforgettable musical performances for 50
years and has left its mark on generations of audiences and performers,’ says
Soren Pedersen, Product Specialist at Shure. “Truly, it was born to perform, and
any performer who picks up an SM58 in 2016 can depend on that same great sound
that so many have shared in. We are thrilled and honoured to celebrate this
milestone and look forward to hearing about the experiences of SM58 fans from
around the world.’
For more information on these items and all other SM58 50th Anniversary activities,
please visit http://sm58.shure.com.