The whole world of event and stage technology at the same time and place: the merger of Prolight + Sound and SHOWTECH paves the way for the sector’s most important association of international events, which will be held together for the first time at Messe Frankfurt from 15 to 18 April 2015. Now, the organisers expect numerous additional exhibitors and trade visitors from the stage technology and the equipment and film business, who used to be represented at SHOWTECH in Berlin. Two important organisations – the Society of Theatre Costume Specialists (Gesellschaft der Theaterkostumschaffenden e.V.) and the Federation of Film Makers’ Associations (Bundesvereinigung der Filmschaffenden-Verbande e.V.) – have already announced that they will be taking part in Prolight + Sound in Frankfurt.
“We are proud that we will be able to portray the sector even more comprehensively at Messe Frankfurt and literally offer an attractive stage for more professions from the theatre and film business’, says Cordelia von Gymnich, Vice President Consumer Goods & Entertainment, Messe Frankfurt Exhibition GmbH. “With a special programme for all visitors from the theatre sector, an addition to the successful Theatre and Film Colloquium and a special “Quickfinder’ guide to SHOWTECH-relevant exhibitors, we aim to underscore the great significance of this thematic supplement to Prolight + Sound.’
The new trade-show alliance has also been given a positive reception by the associations: “In the past, SHOWTECH was an important get-together for all professions in the sector – from tailors, wardrobe mistresses and costume designers to shoemakers and hat makers’, says Angelika Laubmeier, Chairperson of the Society of Theatre Costume Specialists. “We are delighted that, in association with Prolight + Sound, the event will be an even more powerful point of attraction for the sector. There, we will make presentations, meet and gather information at the same place as sound, lighting and stage engineers and thus have the chance to emphasise the relevance of costume specialists within the theatre industry’. The Federation of Film Makers’ Associations will also be represented with an exhibition stand in Frankfurt. Additionally, the organisers have developed a programme in which experts from the various disciplines of the film business will pass on their knowledge to visitors. “An event such as Prolight + Sound in combination with SHOWTECH illustrates how dependent the individual segments are on each other – and how much they can profit from each other when it comes to mastering common challenges’, says Regine Hergersberg, Managing Director of the Federation of Film Makers’ Associations. “In Frankfurt, we have the chance to demonstrate the complex nature of film making, to make new contacts and to arouse the interest of experts from related industries in our work.’
The two events will be held together for the first time at Messe Frankfurt from 15 to 18 April 2015.